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1981 Toyota SV-2 Concept

The Toyota SV-2 was a Celica-based sporty vehicle concept. With its bouffant hairstyles, tight spandex miniskirts, and large, Dallas-inspired shoulder pads, the Eighties was a decade to forget for many reasons. The concept cars were great, though – designed with bold, futuristic aesthetics and loaded with new-fangled electronic technology.

Toyota kicked off the decade in muscular fashion with the 1981 Toyota SV-2, an unusual concept since it was based upon a recently released production model instead of pre-dating a production version. The Toyota in question was the second-generation Celica XX (better known outside Japan as the Celica Supra) released in July 1981, three to four months before the Toyota SV-2 concept was displayed to as many as 1.1 million visitors who attended the 12-day long Tokyo Motor Show.

As with the earlier SV-1 and later SV-3, the concept’s moniker stood for ‘sporty vehicle’ and was entirely appropriate for the SV-2 utilized the Celica Supra’s front-engined, rear-wheel-drive chassis configuration and retained its 2.8-liter 5M-GEU straight-six engine.

In its styling, the SV-2 departed from reality and crossed over into concept territory. The concept featured a one-off removable targa top roof, and its two-tone exterior was pure Eighties in its color palette: spotless white above a distinctive shade of maroon. This same high-contrast theme was continued inside, with white velour seats in the front, maroon-colored rear seats, and trim panels combining the two tones throughout the cabin. In addition, even the SV-2’s hard surfaces like the dashboard, steering wheel, and gear knob were covered in a maroon flock, a dramatic look that isn’t easily forgotten once seen.

Even so, in the early Eighties, the SV-2 concept’s bold look represented more than just a fashionable, contemporary color scheme. Instead, it served to focus the public’s attention on an ambitious future for Toyota after the hard years of the ’70s oil crisis and the resulting economic difficulties, even if that did include wall-to-wall maroon flock.

Source: Andrew Biddle -

Images: Concept Car Central;